Response to August Blog #1

In the political advertisement about Mitt Romney's campaign ad shows an example of how ethos, pathos and symbols create an effective campaing ad by appealing to our emotions and Romney's credibility. An example of the appeal pathos, is when Romney states "Laws should be created by the people and not the government", which shows that he believes that we should be able to have freedom here in America. Romney also believes that "People are the strength of America", which makes the people of America feel very important to this country.

Next, Romney's campiagn also uses the appeal of ethos. By using the appeal of ethos it shows his credibility. Romney's wife states that "He has sloved problems that some people thought were impossible", explaining how important he is almost as important as God. Through out the campaign the camera's angles are always pointed up towards him as though we are looking up to him as our next president. The music sounds very hopeful which is making the people feel proud of him and making him look like an important person to our country.

Finally Romney's advertisement has many symbols that persuade us to vote for him as our next president. An example is in the picture of where Romney is standing under a building with the word "executive" which shows what he can become. Another symbol is the Amercan flag which is in thebackground through out the campaign. The American flag signifies his patriotism and what he want to do to help our country. And at last, another symbol are the magazine covers. In most of the magazine covers they show how Romney is well known all over America and can prove he will help American become a better country!